Today In History logo TIH
The Dow Jones Industrial Average plunged 12.82% on October 28, 1929, the worst s
Featured Event 1929 Event

October 28

Black Monday 1929: Wall Street Crash Deepens

The Dow Jones Industrial Average plunged 12.82% on October 28, 1929, the worst single-day percentage loss in its history at that point. The crash came four days after Black Thursday's initial panic. Bankers who had propped up the market on Thursday did not intervene on Monday. Margin calls cascaded as brokers demanded cash from investors who had borrowed heavily to buy stocks. Those who couldn't pay saw their shares sold at any price. The following day, Black Tuesday, the Dow fell another 11.73% on record volume of 16.4 million shares. By mid-November, the market had lost 40% of its value. The crash destroyed consumer confidence, wiped out banks, and triggered a contraction in lending that strangled businesses across the country. The Great Depression that followed lasted a decade.

October 28, 1929

97 years ago

Key Figures & Places

What Else Happened on October 28

Talk to History

Have a conversation with historical figures who witnessed this era. Ask questions, explore perspectives, and bring history to life.

Start Talking